• Hibr (as in “hibernate”) offers $99 pillows that also feature temperature-regulating foam. They come in two shapes, for side or back sleepers, which may feel limiting for those who prefer versatility.
• Zeeq is a $200 “connected” pillow with speakers, sleep sensors, and a vibrator that can be primed to buzz gently if your snoring reaches preset decibel levels.
• On sale in December, the $399 Moona uses an app to adjust its temperature by directing water from a bedside device into a pad in the pillow.
Not too fat and not too soft, the Simba Hybrid is the Goldilocks of pillows for those who toss and turn.
A cotton shell and layer of duck down give the futuristic material on the inside a traditional feel on the outside. £95; simbasleep.com